It started with a vision
The Shader Brothers, Ron and Stan, built their first self storage location on John Young Parkway in Orlando, FL in 1982. In just three years time, the Shader Brothers’ reputation yielded several more central Florida locations. The brothers knew their vision meant continued growth, and in planning for that growth, they formed Shader Brothers Corporation in 1984.
Florida’s Top Storage Company
Today, the business is operated by Laurie and Marc Smith, the next generation of the Personal Mini Storage family. Like a strong family, we’re proud of what we’ve accomplished together, but we’re not satisfied to rest on our success.
Marc Smith, President
Marc is President of Personal Mini Storage and has been involved in all facets of the self storage business. An active self storage investor, Marc is the Immediate Past Chairman of the Self Storage Association, former member of the SSA Foundation Board of Governors, and previously served as president of the Southeast Region.
Laurie Smith, Vice President
Laurie serves as Vice President for Personal Mini Storage and provides 28 years of industry experience. Laurie oversees compensation, human resources, and large-scale advertising efforts.
Alex Patterson, VP of Technology & Revenue Management
Alex heads Personal Mini Storage’s growth and revenue management strategy, including rate management, systems design, and technology. Alex also oversees advertising, website management, and software/hardware integrations.
Kim Quick, Controller
Kim oversees all accounting functions as well as investor relations and benefit programs. Kim has extensive commercial real estate experience and has held senior accounting roles prior to joining the team.
Joel Patterson, Vice President of Operations
Joel oversees business operations and facility performance and brings 13+ years of industry knowledge. Prior to Personal Mini Storage, Joel was a General Manager at one of the highest volume U-Haul centers in Orlando.
BA Wilson, Vice President of Operations
BA oversees business operations and facility performance. Before joining Personal Mini Storage, BA operated her own small business.
Bill Bushman, Senior District Manager
Bill leads business operations and facility performance in Lake and Polk county, including sales & marketing, goal-setting, and account management. Bill previously managed a high-performing self storage property for 9+ years.
Toney Rossi, District Manager
Toney leads business operations and facility performance at our locations in Alachua and St Johns county, including sales & marketing, goal-setting, and account management. Toney previously managed a high performing self storage property for the company in Gainesville, FL.
Jay Patel, District Manager
Jay leads business operations and facility performance at our Orange and Volusia county locations, including sales & marketing, goal-setting, and account management. Prior to joing Personal Mini Storage, Jay oversaw operations for 26 properties across 14 states while working for a management company.
Darlene Hughes, Director of Human Resources
Darlene leads recruiting and employment efforts at Personal Mini Storage. Darlene also assists with account payables, scheduling, utility services, and banking.
Jennifer Grimes, Office Manager
Jennifer helps to coordinate banking, daily paperwork review, and account payables for our facilities as well as handling incident reports. Jennifer previously served as an administrative assistant and has been a part of the Personal Mini Storage team for over four years.
Vanessa Moore, Operations Coordinator
Vanessa manages and coordinates vendor relations, facility maintenance and repair scheduling, as well as purchasing and lawn care contracts across our storage facilities. She has previously served as an administrative assistant and has been an integral part of the Personal Mini Storage team for the past decade.
Pauline Callejas, Digital Marketing Specialist
Pauline leads our digital marketing and social media efforts and works in various marketing functions to help drive brand awareness, increase online traffic, and improve lead generation for the company.
Zach Kasky, Staff Accountant
Zach is responsible for all daily accounting tasks for the home office and recently graduated from UCF with his Bachelor’s in Finance.
Rachel Beckner, Accounting Specialist
Rachel assists in multiple accounting functions including banking, account payables, facility paperwork review, and vendor compliance. Prior to joining the team, Rachel held accouting positions for a family-owned business.